An unidentified female member of the Ind

BOMBAY, INDIA: An unidentified female member of the Indian press (R), to show the symplicity of using the device, applies patches to a dummy's chest during a demonstration at the launch of HeartStart, a new device (R of dummy) that can help people who suffer sudden cardiac arrest, at a press conference in Bombay, 29 June 2004, watched by Chief Cardiologist and Director of Cardiac Cath Lab, Holy Family Hospital, Bandra, Dr Brian Pinto (L) and Managing Director and CEO, Philips India Limited, K. Ramachandran (C). HeartStart, known as an Automated External Defibrillator (AED) in medical parlance, delivers an electrical shock to the heart, stopping uncoordinated rhythm of the heart and allowing the heart to return to the regular rhythm and pulse. The user need not be a trained medical professional as the device guides the user every step of the way with friendly voice commands. AFP PHOTO/Rob ELLIOTT (Photo credit should read ROB ELLIOTT/AFP via Getty Images)